NBC Sports reporter Kelli Stavast was in the middle of an interview with Brandon Brown, who won his first NASCAR Xfinity Series race at Talladega Superspeedway when the crowd in the stands behind them erupted into a loud “F— Joe Biden!” chant, popularized by students and fans at major athletic events. Stavast, whether intentionally or innocently addressed the crowd’s chant, as she told Brown the crowd was chanting “Let’s go, Brandon!”
How it Started…Talladega Superspeedway: Brandon Brown had just won a NASCAR race. And sportscaster Kelli Stavast commented in an interview with Brown afterward how the crowd seemed to be chanting in his honor: ‘Let’s go, Brandon!” https://t.co/BlRcn7O4f1 pic.twitter.com/7GeRL1SiO2
— Zen Diamond Apartments Newslink (@apartments_zen) November 3, 2021
“Let’s go, Brandon!” quickly replaced the more vulgar “F— Joe Biden!” chant.
Earlier this week, we wrote about Brandon Brown’s struggle to get sponsors for his vehicle after the “Let’s Go Brandon!” chant became a national sensation.
Yesterday, in a video shared on social media, NASCAR driver Brandon Brown announced that he has a new major sponsor for the upcoming 2022 season.
NASCAR driver Brandon Brown is now the driver of the “Let’s Go Brandon” @LGBcoin_io car
— X Strategies LLC (@XStrategiesLLC) December 30, 2021
In a press release, the Brandonbilt Motorsports team announced their new major sponsor of Brandon Brown’s Number 68 Chevrolet Camaro for all 33 NASCAR races. The Cryptocurrency Meme Coin LGBcoin.io will be Brandon’s full-season primary partner for Brandonbilt Motorsports in the 2022 NASCAR season.
I’m excited to welcome @LGBcoin_io aboard my No. 68 Chevrolet Camaro as our 2022 NASCAR Xfinity Series full season primary partner!
Press release: https://t.co/yWfkonk8vO pic.twitter.com/s8PkfCtnVD
— Brandon Brown (@brandonbrown_68) December 30, 2021
Shortly after Brown’s announcement, Fox Sports NASCAR reporter tweeted an update, revealing that “NASCAR has not yet approved the scheme.” He explained, “Sponsorship needs to go through a formal process, which has not yet occurred.” Pockrass explained that NASCAR’s decision on Brown’s new sponsor would likely come in the next couple of weeks or so.
Update: NASCAR says it has not yet approved the scheme. All paint schemes must be approved. Sponsorship needs to go through a formal process, which has not yet occurred. Process/decisions would likely occur in next couple weeks or so. https://t.co/ZL4yWfqHp3
— Bob Pockrass (@bobpockrass) December 30, 2021
.@NASCAR … I've seen you nix far less offensive sponsors but I want to assure you I'll never watch another broadcast of any series if this goes on the track. promise. https://t.co/pIPg9nCZhi
— Travis Henderson (@TravisH38235191) December 30, 2021
Willie Whitaker wrote: Will be a lot of boycotting if this gets shot down unless nascar wants to fund his team the whole year the kid supposed to get the spotlight on landing a full time sponsor and what does nascar do rain the the parade and throws him under the bus again shame on you nascar
Will be a lot of boycotting if this gets shot down unless nascar wants to fund his team the whole year the kid supposed to get the spotlight on landing a full time sponsor and what does nascar do rain the the parade and throws him under the bus again shame on you nascar
— Willie whittaker (@theracinguy) December 31, 2021
“VoltsWagon” wrote: They approved the BLM sponsor last year… Explain the difference if it’s not approved.
They approved the BLM sponsor last year… ✊🏾 Explain the difference if it’s not approved.
— VoltsWagon (@VoltsVahgen21) December 31, 2021
Patti “NYE Party of Three” Cakes responded to NASCAR’s statement with an interesting take on how NBC is the party responsible for Brown not being able to get a sponsor. Perhaps NBC should sponsor him?
This car will not hurt me any more than any of the other political cars. This is a sponsor driven sport. No sponsor = no driver. He got crushed by NBC’s screw up, so just let the guy have a sponsor and race. I’m not a fan of Hooters either, but I didn’t freak out about their car.
This car will not hurt me any more than any of the other political cars. This is a sponsor driven sport. No sponsor = no driver. He got crushed by NBC's screw up, so just let the guy have a sponsor and race. I'm not a fan of Hooters either, but I didn't freak out about their car.
— Patti "NYE Party of Three" Cakes (@patticakes2k) December 31, 2021
Pat Naughton appears to agree with the previous statement, saying the NBC should “pony up” since it’s their fault Brandon is in the difficult position of not being able to find a sponsor thanks to their reporter’s screw-up.
If nascar doesn’t approve this NBC should pony up and sponsor him they are the reason for this nonsense.
— pat naughton (@patcedesbenz) December 30, 2021
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